Time for Part 2 of the conversation with Ron Shevlin, a leading research expert in credit unions and banks. He shares his theory of how credit unions can find and execute on a marketing bullseye. He also discusses what trust really means for a credit union, what you can learn from marriage counselors to become stickier with your members, and how the whole industry will need to transform to survive.
Listen on: iTunes | SoundCloud
Missed Part 1? Read the summary and listen here >>
